Rainbow Technologies Ad
Jim Fuller (RMCJimbo@AOL.COM)
Thu, 29 Jul 1999 20:43:20 EDT
I took the opportunity to write to Rainbow Technologies about
their ad, where "Timmy" the Scout is portrayed as a software
pirate. Here is the response that I received:
***
The intended message of our mailing piece using the Scouting image was to
indicate to the reader that even icons of the highest moral character and
ideals may not appreciate that the unauthorized copying of software is
illegal. We certainly did not intend to imply that Scouting would in any
way encourage or condone such behavior. We sincerely apologize to those who
have taken offense to this advertising piece.
The use of the advertising brochure has been completely discontinued and we
assure you that the brochure will never be used again.
We value the work of Scouting and other organizations supporting the youth
of America. Each year we sponsor a charity event where the beneficiary of
all the proceeds provides scholarships to children at risk. We appreciate
your concerns and value your input.
***
I suspect that received more than a few letters from Scouters.
Jim Fuller
SCCC